Visa integrates payments into ChatGPT to let AI agents shop for users

Visa is embedding its payment network into ChatGPT, a move that would let AI agents shop and complete purchases on users’ behalf. The partnership, announced Wednesday, is designed to make it possible for ChatGPT to not only recommend products but also finish transactions at merchants that accept Visa, according to the Associated Press and Visa’s own announcement.

The companies say the system will allow users to link their Visa cards to ChatGPT and then ask the chatbot to handle shopping tasks within set limits. For example, a user could tell ChatGPT to find wireless headphones under a certain price, and the agent could identify an option and buy it automatically, as described by Visa chief product and strategy officer Jack Forestell at a company event in San Francisco.