ConsoleUpdated Yesterday

GTA 6 is expected to become a pop-culture event.

A week before its scheduled Nov. 19 release, GTA 6 is already showing up beyond the people who plan to play it. Variety says analysts have called it the biggest entertainment release of all time, and points to Vice City billboards and SNL sketches as signs of its reach beyond players. Netflix nonfiction vice president Brandon Riegg says even people who don't play games may have heard of it. That scale is still a forecast, not a result: Variety reports that Newzoo estimates $3.25 billion to $5.2 billion in first-week sales on PlayStation 5 and Xbox Series X|S, with a reported $1.5 billion budget. The game hasn't arrived yet, but its moment in pop culture is already underway.

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Coverage started Yesterday