Dalet Labs launches Scene, an AI-generated shopping feed

Dalet Labs has launched Scene, a shopping app built for the part of buying that starts before a shopper knows exactly what to search for. Instead of typing a query or chatting with an assistant, users scroll through AI-generated scenes—such as a room or an outfit—and can tap the real products shown in them to learn more or buy them. The feed is meant to adapt to the brands and kinds of products a person engages with, turning visual browsing into a direct route to checkout. Scene is launching by invitation on iOS in the U.S., with products spanning categories including fashion, home decor, and sports. The bet is that AI shopping may be more useful as a source of inspiration than as another text box, though it will have to persuade people to open a new app rather than browse where they already spend their time.