Tesla plans a flying Roadster demonstration

Tesla is preparing to reintroduce its long-delayed Roadster sports car in Texas, with a demonstration that may show the vehicle lifting off the ground. Bloomberg reports that the event is meant to bring fresh attention to Tesla’s car business, which has been leaning heavily on a small group of aging, mid-priced models. The Roadster matters less as a likely volume seller than as a halo product: an attention-grabbing car designed to make the broader brand feel ambitious again. A successful stunt would not mean Tesla is about to sell practical flying cars, but it could give the company a much-needed spectacle around a product it first promised years ago.